Hi, I'm Mase.

I build products. As a 10-time startup vet, I've worked on everything from social music experiences to popular online board games, but some of my more enduring work can be found at AWS S3, Amazon Alexa, and Oracle Cloud Infrastructure.

I've always enjoyed understanding why. Why does this work? Why doesn't that work? Ultimately, building great products requires understanding people, and using that understanding to shape design and technology into something they'll use and enjoy.

This site chronicles my journey learning to build products people love—from designing the bits on the screen to writing the code underneath—teaching others to do the same along the way.