Well... the proverbial cat is out of the bag.
I'll be joining Facebook's Signals and Identity team on May 28, helping small businesses identify, understand, and serve their customers.
Several of my friends raised their eyebrows when I told them my plan. Facebook has been receiving a lot of negative press recently. Between security breaches, privacy worries, and an increasing desire to share less, more than a few people expressed concerns about their relevance in the future.
But I have my own reasons for joining—ones I feel strongly about. Facebook's principles resonate with me, and they are one of the few companies with the alignment and infrastructure to help me achieve my goals; I intend to take every advantage of the opportunity.
Onward and upward.